Mike leads Simplex's agency strategy, client relationships, and business development. With deep expertise in performance marketing across trades, construction, and B2B industries, Mike built Simplex on the belief that great marketing should be honest, measurable, and built on real relationships. He holds a Specialized Honours Bachelor of Commerce in Finance from York University.
Jayden oversees all paid media campaigns across Google, Meta, TikTok, and Programmatic. Certified across every major ad platform, Jayden is the technical engine behind Simplex’s campaigns, ensuring every dollar of client ad spend is managed with precision, accountability, and a focus on measurable results. He also holds a degree from the University of Toronto in Communication Technology and Multimedia, giving him a strong foundation in digital strategy, media systems, and modern communication.
Daryna brings over 8 years of digital marketing experience across all mediums and industries. At Simplex, she handles day to day project management, internal content, and paid media creatives.
Lyss serves as Account Executive, bringing a background in ESG strategy, business operations, and legal training to manage client relationships and drive campaign success across Canada and the USA. She combines analytical rigor with a client-first approach to ensure campaigns are executed seamlessly from strategy through results.
With a background in Business Law from Toronto Metropolitan University (TMU), Giuliana combines creative storytelling with strategic business insight to help brands grow their online presence, connect with their audiences, and achieve measurable results.
With a background in banking, sales, and customer relations, Michael is passionate about helping businesses grow through strategic marketing and advertising. He is dedicated to understanding each client’s goals, building lasting relationships, and delivering effective solutions that help brands connect with the right audience.